Simple Sweetheart Table Decor Ideas You’ll Love
Check out these sweetheart table decor ideas that are just as beautiful as they are romantic.
I'm the owner of Greenfield Flower Shop in Milwaukee, with more than 40 years of experience in the floral, wedding, and event business.
Reflexing Flowers The Right Way
Reflexing turns an ordinary rose or tulip into a fuller, more dramatic bloom, and it costs nothing but a few minutes. Here's how I do it in the shop, and when it's actually worth the time.
4 Things To Consider Before Buying Bulk Wedding Flowers Online
DIY wedding flowers? Want the best value when purchasing your bulk DIY wedding flowers online? Here are 4 things to consider before you buy.
How to Make a Cymbidium Orchid Arrangement in a Tall Vase
A tall vase of cymbidium orchids is fast to build, but fast and cheap aren't the same thing. A florist's honest breakdown of the real cost before you commit to DIY.
The Perfect Last-Minute DIY Thanksgiving Centerpiece
Short on time before Thanksgiving? Steal this florist-tested trick for turning glasses you already own into a centerpiece worth sitting down to, plus a Christmas twist on the same idea.
What Flower Are You? Take This Fun Flower Personality Quiz
Think you know your flower personality? Take this quick quiz and find out which bloom matches your style.
How to Use A Floral Knife Correctly And Safely
The most indispensable tool a floral designer owns is a good floral knife. Learn how to hold, cut, and sharpen one correctly and safely.
Non-Floral Wedding Centerpiece Ideas That Still Feel Finished
Non-floral centerpieces aren't a consolation prize for a tight budget. A florist's guide to building height with candles, choosing meaningful objects, and knowing what you're actually saving.
10 Halloween Arrangement Ideas To Die For
Want to take your Halloween floral decor to the next level? Here are a few scary-good ideas to get you started.
Decorating With Flowers – Simple Ideas That Won’t Break The Bank
Ideas for decorating with flowers are all around. And best of all, most of them are surprisingly inexpensive. Take a look and see.
Designing With Deco Beads: Everything You Need To Know
Want to learn how to create fabulous event centerpieces using Deco Beads? It's pretty easy once you know these secrets.
Want to Win A Dream Wedding?
Are you planning a wedding with a small budget? Find out how to win a dream wedding worth $25,000! Get all the details here.
Who Pays for What? Navigating Traditional Wedding Expenses in Modern Times
Planning a wedding means figuring out who's paying for what, and those conversations can get awkward fast. Here's how the traditional breakdown works, what's changed, and how to approach the money talk without losing your mind.
7 Easy Ways to Decorate a Wedding Arch Yourself
Planning to decorate a wedding arch yourself? Here are seven practical approaches, from full floral installations to simple greenery drapes. Learn what to buy, what to skip, and how to pull it off without the stress.
3 Easy Ways To Finish Off A Hand-Tied Wedding Bouquet
Discover three easy techniques that add the perfect finishing touches to your hand-tied wedding bouquets..
How to Plan and Create a Hanging Floral Installation
Hanging floral installations look incredible and they're more doable than you'd think. Here's what goes into planning and building one, from a florist who's done it plenty of times.
Floral Foam vs. Chicken Wire: How I Decide Which One to Use
Floral foam or chicken wire, which should you use for your floral design? A florist breaks down when each mechanic earns its keep.
Blogging Works – How I Learned To Write Effective Content In 20 Minutes Or Less
Blogging Works – How I Learned To Write Effective Content in 20 Minutes or Less For many brick and mortar businesses (especially florists), blogging is a medium that is under-used, or not used at all. Probably because they don’t understand…
How to Style a Wedding Cake With Flowers (Without Ruining It)
Styling a wedding cake with flowers takes more than a good eye. Here's how to do it without contaminating the cake or wilting your blooms before the reception.
Romantic Ideas To Say “I Love You!” On Valentine’s Day
Romantic ideas like these will show your special someone how much you love and care about them.